Nina Holmgren


ADIDAS Family Reunion

Beats by Dre Move How You Want

Mercedes-Benz G-Class Future 2021

NOWNESS I Want You To Panic

Le Fix Club 99.7

Nina Holmgren Brought Fine Art to Justine Skye and Timbaland’s Video

The director discusses her career trajectory, and working with Lil Yachty and Bella Hadid.

In this week’s edition, visuals editor Michael Beckert chats with the director Nina Holmgren, who phoned in from Copenhagen.


Vogue Italia Mountain Of Love

Justine Skye Intruded

Adidas Get Lost

Magasin 150 Years



Nina Holmgren has a background in the worlds of art and documentary, where she started off her career as a one-stop shop.

She doesn’t flinch from dissolving the borders between art forms, and it shows in the way she applies visuals, moving images, and sound in her films.

With her forceful eye, she combines storytelling and aesthetic expression in such way that awards including Cannes Lions, D&AD’s Best New Director in 2020, and AICP’s Best Visual Style in 2020 just keep coming in.

With her latest music video for rising singer Justine Skye, which features some notable members of Skye’s celebrity fanbase, Nina has created a gorgeous commentary on our obsessive relationship with screen technology.

Think twice before asking Nina to battle it out on the tennis court: prior to her life in film, she was one of the best young tennis players in Denmark.